7 New Offerings: Oracle Steps Up Its Big Data Game

For any big data effort to succeed, an organization needs to figure out how to combine the right data from the right sources to generate the right insights to achieve its goals. Transactional applications might hold data on customer purchases, for instance. But their browsing patterns, loyalty interactions and responses to tweeted offers are probably […]

Still Think Your Business is Too Small for Big Data?

Just because your business isn’t that big doesn’t mean you don’t have “big data” issues or a need for big data-style analytics to remain competitive. “Big data” is a relative term—relative to needs and capabilities for making business decisions, that is. Nearly every organization, whatever its size, will sooner or later reach the point where […]

Is Your Oracle DBA a Big Data DBA? 3 Key Skills Can Help.

Does your organization have key Oracle DBA skills that can help you to derive value from big data? And what is “big data” anyhow? Does it just relate to big (like petabyte-sized) databases? Or is there more to it? Besides being simply “big,” big data has two other key attributes: It can also include a […]

Does Big Data Make Oracle DBAs Irrelevant—or Irreplaceable?

Profiting from big data means changing how your organization views data. Big data is often unstructured, and wringing value from it demands advanced analytics. Does this mean that conventional Oracle DBAs, with their relational database focus, are irrelevant in this new world order? Or do big data challenges make the Oracle DBA role more vital […]